Direct Mail Flyers
4.8 (24)



Direct Mail Flyers That Actually Get Opened
Direct Mail Flyers are printed marketing pieces designed for bulk mailing campaigns that land directly in your audience's mailbox. 4OVER4 prints Direct Mail Flyers on premium paper stocks with vivid, full-color output that grabs attention the moment someone picks up their mail. With 150,000+ businesses already trusting 4OVER4, you're in good company.
Here's the thing about digital ads - people scroll past them. A well-designed flyer sitting on someone's kitchen counter? That sticks around. Direct Mail Flyers give you a physical touchpoint with your audience. They're tactile. They're bold. And when printed on thick, high-quality stock, they feel like something worth reading.
Whether you're announcing a grand opening, promoting a seasonal sale, or driving traffic to a new location, Direct Mail Flyers do the heavy lifting. Restaurants use them to push weekly specials. Real estate agents blanket neighborhoods with listing announcements. Nonprofits rally donors with compelling visuals and clear calls to action.
4OVER4 makes the process straightforward. Upload your design or start from one of our templates. Pick your paper, choose your finish, select your quantity - done. If you're running a full Eddm Printing campaign, Direct Mail Flyers pair perfectly with Every Door Direct Mail routes to reach every household on your list without needing individual addresses.
"We sent 5,000 Direct Mail Flyers for our gym's New Year promotion. The paper quality was thick, the colors popped, and we tracked a 12% response rate. Way better than our Facebook ads." - Marcus T., Fitness Studio Owner ★★★★★
You can also combine your flyer campaign with Direct Mail Letters for a multi-touch approach that builds familiarity. Or pair them with Free Invitations for event-based outreach.
Worried about environmental impact? 4OVER4 offers Green Printing options so your campaign doesn't come at the planet's expense. Recycled stocks and eco-conscious processes are available across multiple product lines.


Direct Mail Flyers work because they're impossible to ignore. No spam filters. No ad blockers. Just your message, printed crisp and vivid, delivered right to the door. That's marketing you can hold in your hands.
Specs and Options for Your Direct Mail Flyers
Direct Mail Flyers from 4OVER4 come with a full range of customizable specifications. Before you place your order, here's everything you need to know about available sizes, paper stocks, and printing configurations. With 10 billion+ cards and prints produced since 1999, 4OVER4 has the production infrastructure to handle any volume.
Here are the complete specifications and customization options available for your Direct Mail Flyers:
Paper Type
Ink Color
Finish
Folding
Scoring
Proof Options
Need something with a little more dimension? Check out 3D Postcards for campaigns that demand an extra "wow" factor.
Below you'll find the available turnaround times so you can plan your mailing schedule accordingly:
- 4 Business Days
- 6 Business Days
Every Direct Mail Flyer order includes a free digital proof before printing begins. No surprises. No reprints. You approve it, then 4OVER4 prints it.
Paper Stocks That Make Direct Mail Flyers Stand Out
The paper you choose for your Direct Mail Flyers changes everything. A flimsy flyer gets tossed. A thick, sturdy one gets read. It's that simple. 4OVER4 offers multiple premium paper stocks so your flyers feel as good as they look.
Gloss paper is the go-to for photo-heavy designs. It reflects light, making colors appear more saturated and vivid. If your flyer features food photography, product shots, or bold graphics, gloss stock makes those images pop off the page.
Matte paper gives your Direct Mail Flyers a smooth, non-reflective surface. It's easier to read under direct lighting and feels more sophisticated in hand. Matte works well for text-heavy designs, elegant branding, and campaigns where readability matters most.
Uncoated stock has a natural, textured feel. It's writable - meaning recipients can jot notes directly on the flyer. Great for coupons, RSVP cards, or anything where you want that organic, approachable vibe.
"I ordered Direct Mail Flyers on the heavier matte stock for our bakery's catering menu. The paper felt premium - like a mini brochure. Customers actually kept them on their fridges." - Linda K., Bakery Owner ★★★★★
Heavier weight stocks (like 100lb cover or thicker) resist bending during the mailing process. Your flyer arrives looking crisp, not crumpled. For EDDM campaigns where flyers travel through postal sorting machines, thicker paper is worth the upgrade.
4OVER4 prints on both sides (4/4 full color) or single-sided (4/0), depending on your campaign needs. Double-sided printing maximizes your real estate without adding postage weight.
Finish Options That Give Your Flyers a Professional Edge
A great finish turns a good flyer into one people actually keep. 4OVER4 offers several finish options for your Direct Mail Flyers, each adding a different tactile and visual quality to the final product.
UV coating adds a high-gloss, protective layer that makes colors look richer and protects against fingerprints and scuffing during mail handling. It's the most popular choice for promotional flyers.
Matte finish creates a velvety, smooth surface that feels premium without the shine. It reduces glare, making your flyer easy to read in any lighting. Text-forward designs look sharp on matte.
Aqueous coating provides a subtle sheen with added durability. It dries fast, resists smudging, and protects ink from moisture - a smart pick for Direct Mail Flyers that travel through rain or humidity.
Uncoated (no finish) leaves the paper in its natural state. This is ideal if recipients need to write on the flyer - think tear-off coupons, appointment reminders, or feedback forms.
Each finish changes how your flyer feels in someone's hands. And in direct mail, feel matters. A silky UV-coated flyer communicates quality before anyone reads a single word.
Real Ways Businesses Put Direct Mail Flyers to Work
Direct Mail Flyers aren't one-size-fits-all. Different industries use them in wildly different ways. Here are real-world applications that show how versatile this format can be.
Restaurants and Food Service
A local pizza shop prints 5,000 Direct Mail Flyers featuring their weekend special with a tear-off coupon. They target a 3-mile radius using EDDM routes. The result? A measurable bump in Friday night orders. Food photography on gloss stock makes the pizza look irresistible.
Real Estate Agents
Agents use Direct Mail Flyers to announce new listings, open houses, and "just sold" properties. A bold flyer with a property photo, price, and QR code linking to a virtual tour drives traffic. Matte finish keeps it looking clean and professional.
Home Services and Contractors
Plumbers, HVAC companies, and landscapers blanket neighborhoods with seasonal service reminders. "Schedule your AC tune-up before summer" on a sturdy, UV-coated flyer gets pinned to the fridge. That's top-of-mind marketing that digital can't replicate.
Design Templates for Order Custom Direct Mail Brochures Print
Fitness Studios and Gyms
New Year, back-to-school, summer body season - gyms time their Direct Mail Flyers around motivation peaks. A bold design with a limited-time membership offer and a clear CTA drives sign-ups.
Nonprofits and Community Organizations
Fundraising galas, volunteer drives, community events. Nonprofits use flyers to rally local support. Uncoated stock with a heartfelt message and donation QR code connects on a personal level.
No matter your industry, 4OVER4 gives you the tools to design, print, and mail Direct Mail Flyers that actually produce results.
How Much Do Direct Mail Flyers Cost?
Direct Mail Flyers pricing at 4OVER4 scales with quantity - the more you order, the lower your per-piece cost. That's how bulk printing should work. No hidden setup fees. No surprise charges at checkout.
Here's the current pricing breakdown for Direct Mail Flyers based on quantity, size, and paper options:
| Quantity | Price Per Unit |
|---|---|
| 500 | $0.48 |
| 700 | $0.36 |
| 900 | $0.30 |
| 2,000 | $0.17 |
| 4,000 | $0.12 |
| 6,000 | $0.10 |
| 8,000 | $0.10 |
| 10,000 | $0.09 |
| 15,000 | $0.08 |
| 25,000 | $0.07 |
The more you order, the lower your price per unit.
Every order includes a free digital proof and quality inspection before shipping. 4OVER4 also offers a price match guarantee, so if you find the same specs cheaper elsewhere, you're covered. Ordering in higher quantities is the fastest way to bring your per-flyer cost down - perfect for large-scale EDDM campaigns.
Shipping Speed and Delivery for Your Flyer Campaign
Timing matters in direct mail. Your flyers need to arrive before the sale starts, before the event date, before your competitor's mailer hits the same mailbox. 4OVER4 delivers 99.8% of orders on time, and 82% actually ship early.
Standard turnaround for Direct Mail Flyers is typically a few business days after proof approval, depending on the specs you choose. Rush options are available if your timeline is tight.
Shipping methods include ground, expedited, and overnight delivery across the continental U.S. 4OVER4 provides tracking on every order so you know exactly when your flyers will arrive.
For large EDDM campaigns, plan your order around your desired in-home date and work backward. Factor in print turnaround plus shipping plus postal processing time. Ordering a week or two ahead gives you a comfortable buffer.
Need your flyers yesterday? Rush production is available on select configurations. Check turnaround options during checkout for the fastest available timeline.
Setting Up Your Direct Mail Flyer Files
Getting your file right the first time saves you a reprint and a headache. Here's what 4OVER4 needs from your design file for Direct Mail Flyers:
- File format: PDF, AI, PSD, or EPS preferred. High-resolution JPG and PNG also accepted.
- Resolution: 300 DPI minimum at final print size. Anything lower looks blurry.
- Color mode: CMYK. RGB files will be converted, and colors may shift.
- Bleed: Include 0.125" bleed on all sides. This prevents white edges after trimming.
- Safe zone: Keep all critical text and logos at least 0.125" inside the trim line.
4OVER4 sends a free digital proof for your approval before printing begins. Review it carefully - once you approve, production starts immediately.
150,000+ Businesses Print Their Direct Mail Flyers Here
4OVER4 has been printing since 1999 - that's 25+ years of experience turning designs into high-quality print. Over 150,000+ businesses trust 4OVER4 for their marketing materials, and the numbers back it up: 10,000+ reviews with an average rating of 4.8 out of 5 stars.
Every Direct Mail Flyer order is backed by 4OVER4's 5 Gold Guarantees - covering quality, on-time delivery, customer service, satisfaction, and Price Match. If you find the same product cheaper from another printer, 4OVER4 matches it.
Need your flyers fast? Same Day Printing is available on select products for those last-minute campaigns. And with 99.8% on-time delivery, you can plan your mail drop with confidence.
"We've printed Direct Mail Flyers with 4OVER4 for three consecutive quarterly campaigns. The consistency is what keeps us coming back - same color accuracy, same paper quality, every single time." - Rachel D., Marketing Director ★★★★★
4OVER4 also offers Green Printing options for businesses that care about sustainability. You don't have to choose between quality print and responsible production. And with a Price Match guarantee, you're never overpaying.
Your Direct Mail Flyer Questions, Answered
What sizes do Direct Mail Flyers come in?
Direct Mail Flyers are available in multiple popular sizes designed for postal mailing, including standard letter, half-page, and oversized formats. The exact dimensions depend on your campaign goals and USPS mailing requirements. Check the specs table above for all currently available size options when you configure your order.
How long does it take to receive Direct Mail Flyers?
Turnaround depends on the production option you select at checkout. Standard turnaround is typically a few business days after proof approval, plus shipping time. 4OVER4 delivers 99.8% of orders on time, and 82% ship ahead of schedule. Rush options can speed things up when deadlines are tight.
Can I customize Direct Mail Flyers with my own design?
Absolutely. You can upload your own custom artwork in PDF, AI, PSD, or high-resolution image formats. If you don't have a design ready, 4OVER4 provides free design templates you can customize directly on the site. Just make sure your file is 300 DPI, CMYK color mode, and includes 0.125" bleed.
What finish options are available for Direct Mail Flyers?
You can choose from UV coating (high gloss, protective), matte finish (smooth, non-reflective), aqueous coating (subtle sheen, moisture-resistant), or uncoated (natural paper feel, writable surface). Each finish changes how your Direct Mail Flyers look and feel. UV coating is the most popular for promotional campaigns.
Is rush delivery available for Direct Mail Flyers?
Yes. Rush production is available on select configurations for Direct Mail Flyers. During checkout, you'll see the fastest available turnaround time based on your chosen specs. Pair rush production with expedited or overnight shipping to get your flyers as fast as possible. Plan around your mail drop date and work backward.
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